I'll go where there are deals.... I have to be pragmatic... Cash is often tight and though I'd like to support my local tackle shops, the vast majority charge a lot more for gear than their online counterparts....
Now, you might be forgiven for accusing me of helping to push the shops under, but temper your initial reactions with the thought that most, if not all shops, now have an "Online Facility" I know my local branch of Angling Direct does, so where does that leave us.... Well I found that Angling Direct's prices were approx 10% more instore than online and the same applies to some other shops... so they are effectively making a rod for their own backs (sic)
a good example was, my wife bought me a Drennan Red Range Carp Pole for Christmas, I enquired about spare top two's.... Yes they said, we can get them, they are £29.99.... plus £15 P&P... EACH...
Now frankly that's taking the P!$$
So with an attitude like that was it any wonder that I went to Benwick sports and ordered 3 top twos and a cupping kit at £29.99 each plus P&P (£6.99) for the lot...?
I still go to the shop for bait and small consumables, but for larger items I'll shop online unless the shop can compete.
Tackle companies can't have it all their own way... if they want folk to use the shops then charge the same as online outlets.... TBH I feel that bleating about falling sales whilst maintaining an online mail order company smacks of hypocrisy... they can't have it both ways