This'll make you laugh Rob. Mate of mine bought one of these "wee pike" (Jerkbait Jack...) versions and came bounding up the bank to show it me.
What's the betting I get one first cast, he said, trailing it along under his rod top, admiring it's realistic resemblance to a plastic imitation pike.
Then it was time for business. He lobbed it across the river and it hit a concrete mooring, mortally wounding the wee plastic pikie.
They're actually made of quite thin plastic, filled with some sort of expanding foam. He'd cracked a big lump clean off its snout and the stuffing was literally oozing out of it.
I though this was well funny, as he forked out more than a tenner on it, needless to say, being the understanding, supportive kind of bloke I am.