If you want a really good video, the best ever on lure fishing (IMO) is
Many places list it as being unavailable, so keep your eyes peeled.
Barrie sets out to have fun with lures, not to catch monsters. He lifts fish from the most unlikely of places and recommends a range of lures that are NOT from Shakespeare's own catalogues, strangely enough.
It's educational, entertaining, and encouraging because he fishes different waters any one of which you will have soemthing similar close to your home.
Complaints - it's a little dated perhaps and when you do find it, it costs around £16 - on tape.