Kevin Perkins
Well-known member
I know that Richard Lee (Angling Times) does wander onto this site sometimes. If so, could he care to give his valued opinion on the sometimes blatant examples of the above that occur in his magazine? If you watch fishing programmes on TV featuring John Wilson and Rex Hunt, they will never, ever make comments on the BRAND of tackle they are using. In AT both Matt Hayes and Des Taylor will name names down to the last split shot. Des Taylor will even endorse his own product range (The Edge) in his column. Surely all articles published by these two should carry the banner of ‘Advertisement Feature’ because that is what they have become. Subliminal messages is one thing, blatant product endorsement is another. Articles about ‘How to Fish’ or ‘Where to Fish’ should be free of blatant plugs for particular products